In 1994 a small business based in a front room of a house established itself called Creative Instore Activity (CIA). In year one CIA turned over £150k whilst trying to establish itself in a little known sector known today as Field Marketing (FM).
Fourteen years on and with no external financial support or borrowings, CIA,is the fastest growing business in the FM sector.
A business built on customer referral and word of mouth. With turnover exceeding £5m in 2007, nearly doubling its business on the previous year! With dynamic vision and strategy, CIA has grand goals and aspirations: to achieve growth but also to invigorate and innovate the FM sector, not merely its own interests.
CIA breaks all the rules with its upfront, down-to-earth style, employing practical, realistic solutions in a complex, fast paced world of field marketing.
CIA’s unrivalled reputation for reliability and quality of execution is second to none. As a result we became the fastest growing, Top Ten, Field Marketing Company in the UK in 2007.
Mission
To provide Field Marketing services and solutions that deliver results and add value for our clients and the Field Marketing sector.
Vision
To be recognised as the leading provider of Field Marketing services and solutions by our clients and our staff.